CEO as Statesman II: Views from the Beltway and Beyond

Strategic Communications

October 10, 2014

Policymakers, institutional investors and the general public want American CEOs to play an active role in Washington, D.C. policy debates. An FTI Consulting research poll reveals that support for chief executive incursion into public discussion is not unlimited, with each group offering preferences on the topics that are off-limits to corporate bosses. In all, FTI Consulting’s “CEO as Statesman II: Views from the Beltway and Beyond” demonstrates that successful C-suite engagement in Washington, D.C. is a high-wire act, requiring a combination of balance and steady nerves.

Research Methodology

The Strategic Communications segment at FTI Consulting conducted its second iteration of the CEO as Statesman survey online, June 14–July 2, 2013. The survey sample consisted of 140 U.S. institutional investors (i.e., analysts, portfolio managers) from 118 different firms. The total equity of assets managed by the represented firms was $2.3 trillion, with an average equity of $19.2 billion, and a median equity of $941.8 million. The sample was generated from Ipreo by screening for U.S. analysts and portfolio managers.

Analysis comparisons were made across three other FTI Consulting surveys as well:

1. FTI Consulting’s first iteration of this survey (i.e., “CEO as Statesman I”), was conducted online, Dec. 9–11, 2011, among a similar sample of 260 U.S. institutional investors (analysts and portfolio managers) at 228 different firms drawn from identical sources.

2. A June 26–27, 2013 FTI Consulting survey was conducted among 300 Washington, D.C. opinion elites. Respondents qualified as Washington, D.C. opinion elites based on their employment in academia, associations, communications, Congress, consulting, Executive Branch, federal government, legal, lobbying, media, non-governmental organizations (NGOs), nonprofit or think tanks in the Washington, D.C. metropolitan area.

3. A May 29–June 2, 2013 FTI Consulting survey was conducted among a nationally representative sample set of U.S. adults age 18 and older.

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