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Digital & Social Media Strategy

As the communications landscape continues to evolve, FTI Consulting helps clients develop social media strategies that combine analytics, content, influence and advocacy. We create compelling narratives while delivering social media experiences that turn customers, employees and partners into allies and advocates. Our digital and social media experts provide customised solutions that enable clients to identify and engage key stakeholders through the most opportune and powerful paid and non-paid digital channels.

Specific client services include:

  • Digital and social media strategy development
  • Governance structures and compliance protocols
  • Influencer identification and engagement
  • Personal reputation audits
  • Community development, management and engagement
  • Data and insights analysis
  • Social advertising
  • Reputational and crisis management, including crisis simulations
  • Digital training and coaching programmes
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