Stakeholder Identification, Mapping & Engagement
FTI Consulting helps clients address key stakeholder questions that most affect a company’s reputation and enterprise value such as:
- How influential are the stakeholders?
- Where do they stand on the company’s priority issues?
- How open are the board and company executives to engagement? Are they accessible?
- What messages are most likely to convince stakeholders of the company’s point of view?
Most communications campaigns focus on communicating with hundreds, if not thousands, of stakeholders who can have a direct or indirect impact on a company’s decisions. FTI Consulting takes a structured, research-based approach to identify, map and prioritise stakeholders to help create tailored messages that will strengthen stakeholder support.